News
Niche Perfume Pricing: Why the Extrait Costs Less
An extrait at 20% concentration costs €0.04 per hour worn. An €80 EDT costs €0.27 to €0.40. The math the market prefers not to show.
Niche Perfume for Women: Beyond the Comforting Floral
Niche perfume for women goes beyond the reassuring floral. Seven extraits with no gender label, designed for skin, not for a category.
Niche Perfume for Men: Forget the Categories
Niche perfume has no gender. Seven extraits at 20% that men wear as much as women. Saffron, vetiver, leather, iris, jasmine, truffle, rose: the nose...