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editorial french perfumery-journal

Clean: How Soap Became the Dominant Smell of the West

By Premiere Peau

A smell most Westerners cannot identify as a smell. It is the smell of clean.

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editorial french perfumery-journal

Marketing olfactif : l'odeur à laquelle vous n'avez jamais consenti

By Premiere Peau

You have lived it. You may not have known you were living it, which is, of course, the point.

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editorial french perfumery-journal

Does AI Compose Perfumes, or Averages?

By Premiere Peau

L'IA compose-t-elle des parfums, ou des moyennes ?

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editorial french perfumery-journal

The Guerlainade: An Olfactory DNA Kept Secret for 170 Years

By Premiere Peau

In 1853, a perfumer on the rue de Rivoli in Paris composed a fragrance for the Empress.

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editorial french perfumery-journal

The Flacon: From Roman Amphora to Spray

By Premiere Peau

You can run this test in any department store on the planet, and the results will be the same every time.

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editorial french perfumery-journal

Catherine de Medici: The Queen Who Brought Perfume to France

By Premiere Peau

On October 28, 1533, a fourteen year old girl from Florence married the second son of King Francis I in a ceremony at Marseille.

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editorial french perfumery-journal

Eau de Cologne: How an Italian Merchant Invented Affordable Luxury

By Premiere Peau

L'eau de Cologne : comment un marchand italien inventa le luxe moderne

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editorial french perfumery-journal

Versailles Smelled of Death: Hygiene and Perfume in the Grand Siècle

By Premiere Peau

Versailles Smelled of Death: Hygiene and Perfume in the Grand Siècle

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editorial french perfumery-journal

The Incense Road: The Silk Road Nobody Knows

By Premiere Peau

The incense road: the silk road nobody knows.

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