A proprietary floral accord that is more brand signature than ingredient. Floratta DNA is a conceptual note representing a specific house's floral identity, not a molecule or natural material.
Brand-specific floral balance: typically a blend of rose, jasmine, muguet, and iris in proportions that define a house style. The specific proportions vary by brand. The concept is about consistency and identity rather than a novel scent experience.
Evolution over time
Immediately
Immediately
Brand-specific floral blend
After a few hours
After a few hours
Consistent house-signature warmth
After a few days
After a few days
Recognizable floral base
The Full Story
Floratta DNA is a proprietary fragrance accord associated with a specific fragrance house's floral composition philosophy. It represents not a single material but a brand's approach to constructing floral notes: their preferred balance of natural and synthetic, their characteristic floral proportions, their signature accord.
The concept is analogous to a fashion house's cut or a chef's mother sauce: a fundamental formula from which variations radiate. In practical terms, a Floratta DNA accord might consist of a specific ratio of rose, jasmine, muguet, and iris materials that recurs across a brand's line, creating olfactory coherence.
In composition, the note functions as a base-floral accord that provides brand consistency. It is not independently useful outside its brand context.
This note in Première Peau. Nuit Elastique · Rose Monotone. Sample all seven extraits in the Discovery Set.
The concept of a brand DNA accord became popular in the 2000s as fragrance houses sought to create 'olfactory logos': signature accords that consumers could recognize across different products, much like visual branding elements.
Extraction & Chemistry
Extraction method: Proprietary accord. No public extraction method. Built from the brand's specific combination of floral materials.
Molecular Formula
N/A — proprietary accord
CAS Number
N/A — proprietary O Boticário accord
Botanical Name
N/A — proprietary fragrance accord
IFRA Status
No known restrictions
Synonyms
Floral DNA, Floratta
Physical Properties
Odor Strength
Medium
Appearance
N/A — perfumery accord
In Perfumery
Floratta DNA is a brand-specific base-floral accord providing olfactory consistency across a fragrance line. It functions as a house signature: a recognizable floral thread that runs through multiple compositions. The specific composition depends on the brand. The concept is proprietary and not transferable.